H&M (Hennes & Mauritz AB) is a Swedish international retail company and one of the world's largest fashion retailers. It was founded in 1947 by Erland Persson and currently offers a wide range of fashionable clothing, shoes, accessories and cosmetics for men, women, teenagers and children.
Important features of H&M are affordable prices, current fashion trends and a wide selection of styles. The company has stores in many countries and is actively involved in the production of collections from famous designers. In addition, H&M is actively working on sustainable fashion practices and is committed to more responsible manufacturing practices, including the use of more sustainable materials.
H&M also develops its own brands in various style directions, offering a wide range of products for different age groups and preferences. The company regularly updates its collections to reflect current fashion trends.
