Color Wow is a renowned American premium hair care brand that has revolutionized the professional beauty industry. Founded by Gail Federici, the brand was built on the mission to solve the most pressing challenges faced by individuals with color-treated, bleached, and fine hair. The core philosophy behind Color Wow relies on formulating clean, science-based solutions that reverse chemical damage, preserve color pigments, and restore natural density, smoothness, and shine.
Scientific Excellence and Clean Formulations
Color Wow formulas are created in collaboration with top cosmetic chemists and undergo rigorous quality standards. The brand has completely eliminated over 60 ingredients commonly found in traditional hair care products, such as harsh sulfates, parabens, drying alcohols, and heavy essential oils that cause oxidation or brassiness in blonde shades.
Clean Ingredients: Gentle cleansing and conditioning agents maintain the scalp's natural barrier while preventing premature color fading.
Heat Protection: Every single care and styling product is engineered to shield hair strands against thermal damage caused by blow-dryers and hot tools.
Color Preservation: Advanced technology neutralizes mineral deposits from hard water, keeping hair color vibrant and true to tone.
Core Collections and Innovations
The Color Wow portfolio offers targeted product lines designed to deliver instant, visible transformations:
Humidity-Proofing and Glossing: Thermal-activated polymer sprays that seal the hair cuticle, delivering a sleek glass-like finish and complete anti-frizz protection.
Root Volumizing Systems: Formulations powered by flexible elastomers that lift hair at the roots, adding noticeable thickness without stiffness or stickiness.
Root Touch-Up and Color Correction: Water-resistant mineral powders designed for seamless cover-up of gray hair and dark roots between salon visits.
Gentle Cleansing and Repair: Sulfate-free shampoos and conditioners engineered to protect color longevity while restoring damaged hair structures.
Who Color Wow Is Designed For
The Color Wow product range is suitable for:
Color-treated, bleached, and highlighted hair requiring maximum color retention.
Fine, limp, and thinning hair needing natural volume and thickness.
Frizzy, porous, and wavy hair affected by high humidity.
Daily styling routines involving heat appliances.
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New Promotion
In stock Product code: 5060150185250 Texturizing spray for adding volume to fine hair Color Wow Raise The Root 150 ml-22 %1,550грн.
1,999грн.
